Associative Memory and Teaching in Sunday School
an article about how our memories work, and how these insights should affect our teaching in Sunday School
by Neil MacQueen, www.sundaysoftware.com

"We must learn how we remember, -because we have to remember in order to learn."
<>< Neil MacQueen

This is really the second article I've written on the subject, the first is at http://www.sundaysoftware.com/resources/research.htm where I review the book "Brain Rules"  --the current research says about how the brain works, and what that tells us about teaching in Sunday School. 

In the article below, I go further in to Associative Memory, how it works, and how as teachers we need to KNOW how it works!  Hope you enjoy both articles. <>< Neil

(Update: I've added some notes about new brain memory research into how the brain retrieves past memories to make future decisions.)
 

Take the Associative Memory Test:

  1. Say the whole Alphabet  (did you have to sing-song-it a bit?)
  2. Where's your favorite place to vacation?  (did a picture just pop into your brain?)
  3. What do Chocolate Chip Cookies smell like?  (did you actually just start to smell or taste them?)
  4. What are the words to your favorite song?  (Did you hear the tune in your head when you heard the words?)
  5. Where did you put your car keys?   (Did your brain just flash a picture of where they were?)

You have just experienced "Associative Memory"! 

Put simply, Associative Memory is the process by which ONE MEMORY TRIGGERS ANOTHER. 
  • As a teacher, I am VASTLY INTERESTED in how I can PLANT lesson memories, and help students access them more FULLY.
     
  • I'm also very interested in removing ROADBLOCKS to this planting and remembering process.

 

Now here's a confusing graphic...so let me explain:
 

These three pictures above describe aspects of associative memory.
In the first frame, we see that people have often thought of memory like pigeon holes. But in fact, one memory (bird) leads to another.
The second 'brain' shows how "hearing the word parable" immediately triggers several other memories to pop up from other parts of the brain.
In the third picture, we see how associative memory can link one thing, like the color green, to the concept of "go."
In the other examples, a smell can trigger memory of a place, or a feeling such as "boredom" triggers the thought "leave."

More on these ideas below....


 

INSIGHT:  When we teach the parable of the Good Samaritan, it doesn't all go in the same "pigeon hole" in a student's brain.

Instead, their brain breaks up the lesson and stores it across its neural network. ....Images of the Good Samaritan form and get stored in one location, ...emotional responses in another place, ...the framework of the story in another pigeon hole, ...the key words and concepts in another, ...and the sound effects I used as I pretended to be the robber -get stored in yet another pigeon hole.   And the more places and information we have stored, the better and faster our recall and comprehension

 
This is why MULTI-DIMENSIONAL LEARNING is more than a buzz word, it reflects how the brain actually works. 
 
In fact, multi-dimensional learning begets MULTI-DIMENSIONAL REMEMBERING AS WELL.  The lesson content and meaning isn't coming from one place marked "Good Samaritan in My Brain".  It's coming from many places. And long after the lesson, a secondary memory such as "man beaten" can trigger a flood of memory about "Samaritan story" and "the Sunday School class I learned it in."  

Helping our students REMEMBER has to be the PRIMARY OBJECTIVE OF ALL TEACHING.

Therefore, should embrace the following truth...

Vivid, multi-dimensional, enjoyable and profound LEARNING experiences 
BEGET
 
Vivid, multi-dimensional, enjoyable and
profound REMEMBERING.

(Seems obvious, until you walk into the average mind-numbing classroom)
 


 

To the Brain, the Past Really is Prologue

Brain researchers are also describing a type of memory called EPISODIC Memory. This is the brain's ability to remember the past, and use past experience to plan for the future. You use Episodic memory every time you drive down a familiar road, or tell a story. The brain LOVES to retrieve memories that are connected to each other. This is why stories stick in our brains. 

This is why it is better to teach a "story about showing mercy" than simply teach a verse verse about mercy.

Using the latest in technology, researchers can now see the brain in action.  And one of the things they can see is the brain drawing upon sectors where past memories are stored ---when the brain's "futuring" sectors are trying to make decisions and plans.

It's more than a clever saying, it's brain chemistry:  The past truly is prologue.

Of course, we've known this intuitively. The past informs the future. But it makes our work as Christian educators IMPERATIVE:

Without biblical memories, we cannot make biblical decisions.


The Role of Commitment in Remembering

Brain researchers have also discovered that our LEVEL OF COMMITMENT to a subject affects the intensity with which the brain stores memories, and retrieves them.  

Example: If you are planning an ACTUAL camping trip, your brain will recall more details of PAST camping events, than if you were simply asked to plan a fictitious camping trip you were not planning on going on. (this example was one used in the research) 

The level of the learner's engagement, both intellectually and emotionally, intensifies our brain's ability to retrieve past memories and plan for the future.

Stories are GREAT for helping to raise the learner's level of engagement. They usually come with emotional content. They create a wide variety of mental images and ideas in the learner's memory, and we can related their life circumstance to our own.
 


O SAY CAN YOU SEE? (and smell?)

The number #1 place your brain loves to store memories and can retrieve them quickly is in visual memory.  This is why the sight of a boring teacher can create a sense of impending doom!   ...Or the sight of donuts or computers in a classroom can make students happy when they walk in your classroom.  But keep reading... because these visual images are also associated with emotional memories! .....

Some of the strongest memories are emotional and smell memories.  Emotional and smell memories are processed in very deep old parts of the brain which were designed for quick storage and retrieval in order to help us survive on the savannah. (Emotion and smell memories are a part of our "fight or flight" response.)  

This is why certain smells can elicit almost an immediate and visceral reaction.  (Take for example, how some people react to nursing home smells, or funeral home smells. Subconsciously, those smells are 'tainting' your experience wherever you are reliving those smells). Emotions and smells can be very useful "triggers" to put in a lesson because they are gateway memories. They can trigger a cascade of associations...  i.e. flood the brain with content.

APPLICATION:  No matter how good your teacher is, a smelly room full of unfriendly people and mediocre activities can create indelible bad memories that get CLOSELY ASSOCIATED with the content, ...which isn't a good thing

"Smelly Classroom = Bible Learning Stinks"  
"Unfriendly teacher = Unfriendly God"

Another way to say this is "the learning atmosphere matters"  ...and perhaps more than you realized.

Bad smells are a particular problem because of their deep wiring in our brains. They tell us where we don't want to be.  I raise this issue because many Sunday School rooms smell bad,  ...musty, mildewy, BO.  The brain can even be taught to associate a good smell with a bad experience. "The old Sunday School witch's perfume"  -as expensive as it might be, can trigger a negative response from a former student years later when they smell it again at Macy's or upon entering a church.

Those of us with DUST allergies, or sensitivities to certain floral smells know first-hand how a place can make you "feel" and it's almost subconscious. You "feel" closed in and choked when you encounter dust or mildew, and your brain tells you "I don't like this place."  It's almost a sense of foreboding. And all that memory gets associated with what happens in that place. It's like a subliminal message.

Humor is another "dimension of learning" that doesn't get enough credit.  Laughter is truly "brain medicine."  It soothes our sense of self, bonds us to others, and helps us vividly remember the moment. Humor creates strong associations with content and to content. This is why we use a lot of humor in our software, and why I personally use a lot of skits, funny voices, and props when retelling a story in any lesson.

*******************

And of course, WAAAAAAAAY down the list of what the brain remember the most is what we hear.

I can't remember what my dad was yelling at me when I broke the big picture window with a basketball, but forty years later I sure remember the scene and how I felt!  I still feel guilty about it.

I don't remember the words from a lot of sermons either, but I know I was fed!  ...and there have been enough good ones to impress upon my memory that it is good to go up to the House of the Lord.  The problem with language, however, is that it's much HARDER TO REMEMBER LANGUAGE, and much easier to remember a picture or a smell.

And the spoken word has an added burden. The more the body & brain has to sit still and listen to, the more the body and brain says, "you need to get up and move." 

The solution to words? Fewer of them! (unless of course you're reading a great article)

Simplify. Small-doses. And add visual, emotional and movement to them. In other words, ASSOCIATE with your words. Something as simple as a PROP, or MOVING as you speak.will help the student pay greater attention.  Here's why: Ever notice how good speakers and comedians move around on the stage? That's not just because their nervous. All good speakers have learned that the eye's pay attention to whatever moves. It's part of our hardwiring. So if you're talking, get in motion.

In the recent bestseller "Brain Rules" the author and brain researcher noted that even adult ears and eyes glaze over at about the 10 minute mark in any lecture. His Solution?  Create breaks. Move,  ...change       the   pace,
change the
tone,
introduce a story.

In other words, get out of your folding chair. Better yet, don't lecture. Read my summary of his book at http://www.sundaysoftware.com/resources/research.htm

APPLYING THE INSIGHTS:

Here's an example of some of the things I'm going to do in my Good Samaritan lesson to impress strong associations into student memories:

  • Act it out a bit, even if we're just reading it. Throw a few costumes around (and make sure somebody does the donkey noises).
  • Emphasize the beating (sorry you non-violent types). It's a very sad part of the story, but something the memory will store quite deeply, and germain to the concept of "neighbor" and letting compassion be the rule over religious obligations.
  • Ask students who they identify with in the story. Have them imagine how they may be like the Priest or Innkeeper.
  • Emphasize the awfulness of the people who passed by. Our emotional memories were designed to help warn us, and Jesus is warning us about "those" kind of people. I would add some "haughty visuals" of the priest slinking by. Maybe even have all my students practice their "slink."
  • I might spill a little extra "wound care solution" on the poor kid and spritz it around the room a bit. Laughter gets stuff stored and connected and recalled!
  • At the end of the lesson I might do a "Super Sam" a super-hero emblem activity for the younger kids (like the superman emblem). Why? Because next time they hear "superman" their associative memory will pop-up "Super Sam" and parts of the story. For teens I might tell a group of acts to pose a certain situation (a boy is getting bullied at school) then toss a "Super Sam" cape at a participant who has to instantly figure out how to resolve the situation (sort of like the "Who's Line is it Anyway" show).
  • Use Props during a simple retelling. I have done this frequently in children's sermons where we don't have much time. I'd retell the story, and whip out some Barbie dolls and a dinosaur to represent the characters in the story. Works like a charm!

CAUTION:  Emotional memory can also work against you! 

Most of the emotional content of our teaching is NOT in the story, but in the classroom and between the participants. It's about how they kids feel about being together, about learning, about the teacher. The brain TENDS TO BLOCK OUT what it doesn't enjoy. So I need to make sure every student walks out of my class feeling good about the learning experience, feeling included, and feeling loved. The next time they hear the word "parable" or "Samaritan" I don't want them to start thinking,  "Wow, Mr MacQueen was sooooo boring, and that room smelled like old socks!"   

 

An Experiment:  

Right now, bring to mind the Parable of the Good Samaritan story.

What was the first thing you thought of?  Did you start at the beginning of the story?  Few do!  They usually start thinking of "a man was walking down the road" or their memory flashed them some scenes of the Samaritan helping the poor man on his donkey.

But... did you start with the part where Jesus is talking to the young lawyer? Few people do because it's not that visual or entertaining. Yet that's the whole point of the parable... where Jesus is confronted by the lawyer and tells him afterwards to "go and do likewise."

You probably forgot that first part of the story too until just now. I know you would have gotten to it EVENTUALLY, -but be honest, -it wasn't the first or second thing you thought of. No, it just took you some "remembering" to remember the first part about the young lawyer talking to Jesus.  And once you got off to the right start, the story came in order, and you remembered the last part too which most people don't first remember... the "go and do likewise" scene. 

This is the nature of associative memory. It's not necessarily a, b, c, d. The "pigeons" don't necessarily fly out in order, ...which is why I'm going to include an activity for my students to ORDER the story, because THAT TOO needs to be part of their memory of the lesson --the correct order. (see more ideas in the next section below)

Next, I'm also going to create an activity that addresses the NOT-SO-VIVID ENDING of the story.

The problem with the ending of the story (which is usually where the POINT is located) is that it's not as dramatic as the parable itself.  Go and do likewise isn't a compelling ending, just an important one.  To help the point get remembered then, I'll often ADD some dialog to the end of such stories.  (I often mention the "creating dialog" idea in my software lesson tips.)  

So.... I might ask the kids to improve the ending... make it more dramatic. What did the lawyer go and do after he met with Jesus? What did he say to his friends when they quizzed him about what Jesus said? 

What did the Centurion do and say after he went home and found his daughter healed?
How many cartwheels did Paul turn when the fish scales dropped from his eyes?
  etc. 

The point: to HELP THE POINT STICK IN THE BRAIN.


Teach the Storyline    

Helping students recall the full storyline of a story, its successive parts, gives them a better grasp the meaning of the story.  

Thus, when I teach the parable of the Good Samaritan, I'm going to emphasize key points, but make sure they PRACTICE telling the WHOLE story in order, --getting the organization down.

If they don't spend time learning to remember the story, the details will fade and drop out, and Jesus' conclusion, "go and do likewise" will lose it's profundity, or be forgotten altogether.

This is one of the reasons I'm a big fan of the Rotation Model for Sunday School's emphasis on "Teach the Story" (www.sundaysoftware.com/rotation.htm).

The Rotation Model repeats the teaching of a single story over a period of many weeks so that the kids really get to know the story, and can go deeper into it as the weeks progress, and get it through a variety of media so they have LOTS of associated content to work with.

We change the media each week so that content feels fresh, and gets dropped into new pigeon holes. The creative media also creates a positive emotional experience surrounding the content.  In other words, the kids love different media, love going to a new workshop each week. And btw: they love being able to tell you the story! 

As in the flash card example, show me a picture of a zebra, and I may get it wrong the first time -if I've never seen one before. Show it to me 5 times, and I'll never forget what it is. But tell me a story about the zebra each time you show me that card, and I'll understand far more about what a zebra is than just what it looks like.

 

But what about Bible lessons that don't have stories?

Why is it that every curriculum fails to adequately teach the teaching of PAUL?  Because they aren't in an appealing story form. So let me make a suggestion, Next time you are assigned to teach the Romans 3:23 verse about "all sin and fall short of the glory of God"  try to create a STORY about that verse.

Example of creating a story around a verse:

"There once was a whole family who tried to do what was right because they thought it would make God love them. "The father tried.... but he wasn't always kind to his co-workers. He fell short  The son went to church, but took drugs. He fell short. The sister kept all the commandments and helped the poor, but she....  "   And as we acted this out, the actors would fall down on the ground when they "fell short." The student pretending to be God on his throne" would then get up at the end of the skit, and go lift up each fallen person, saying...."

 

Last Quote for now: 

"We must learn how we remember ...because we have to remember in order to learn."
<>< Neil MacQueen

The opposite of that is what my mother often said to me as a child, "In one ear and out the other."

If only mom had been a "multi-dimensional" yeller!


Okay...that's enough for now! Be sure to read my other article on what the brain research says to Sunday school.  http://www.sundaysoftware.com/resources/research.htm

I welcome your comments, insights and suggestions.

neil@sundaysoftware.com

Neil MacQueen is a Presbyterian minister, Children and Youth ministry writer and consultant, and developer of interactive Bible software for children and youth, www.sundaysoftware.com. You're welcome to print and quote this copyrighted article.


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